Management and oversight of an operation of any size requires “buy in” from everyone involved. EVERYONE! To build a solid foundation, we believe that an Internal Marketing Campaign is a great place to start and a road-map to success.
We believe there are six main components to a successful Management Program:
1. Senior management participation:
Visible support from internal marketing leaders; frequent and direct communication from c-suite executives is necessary.
2. Integrated organizational structure:
To encourage employee commitment, minimize hierarchical management process and empower employees with many key business decisions.
3. Strategic marketing approach:
Market to internal constituents in a manner that parallels how we reach out to acquire and retain customers.
4. Human resources partnership:
Human resources staff must consistently seek to integrate innovative methodology to train, communicate and foster feedback.
5. Focus on employee engagement:
Employee engagement is a result of an efficient and collaborative work environment where employees feel involved and motivated.
6. Internal brand communication:
Internal branding bridges the gap between promise makers (marketers) and promise keepers (employees).
Please call RHW Capital Management Group – Store Here Self Storage Property Management at 657-224-9444 to find out more about our management philosophies and how we can help you maximize your investment.
